Wine packaging that lets your bottle speak for itself.
Handing over or shipping a bottle of wine is more than just protecting the bottle—it’s the first tangible interaction with your brand. A standard box doesn’t tell a story. A custom box, designed in your brand’s style, does.
At Europal, we design wine packaging made of corrugated cardboard that perfectly protects your bottle and showcases your brand—from subtle printing to a fully personalized gift box.
Why is the right wine packaging so crucial to your brand?
The risks to your wine bottle:
Shocks and Impacts During Transport
A broken bottle or damaged label isn't just a loss of product—it's also a loss of the impression you wanted to make.
Shifts Inside the Box
Without a box that fits the bottle perfectly, the contents will shift, resulting in damage and a less polished first impression.
A generic box undermines your positioning
A standard brown box doesn't go well with a bottle you're offering as a premium item or as a gift
The challenge for wine retailers, wineries, and e-commerce businesses:
Brand Recognition at First Contact
Whether it's when making a purchase in a store or opening a package at home, the packaging is the first thing the customer touches.
Different Needs at Each Point of Sale
A gift package for the holiday season requires something different from a box for everyday shipping; both must accurately represent your brand.
Speed without compromising on quality
A personalized box shouldn't mean you have to wait weeks before you can ship or sell it.
Your journey begins here
For every type of wine business, packaging that fits your sales approach.
Wine Retailers
A showroom-quality gift box for your retail space, with printing that reflects your brand or company.
E-commerce
A box that, once shipped, creates a unique brand experience along with your product.
Wine Estate
Packaging as an extension of your brand: your name, your story, your tradition—all on the box.
Customized Brand Experience
Printing in your corporate style: not just a standard box, but a box that showcases your brand.
Perfect fit
Fully customized to fit your bottle(s) → minimal movement inside the packaging = less damage and a neat presentation.
Local production
Designed and manufactured in Tournai (Blandain), shorter production runs, faster turnaround.
Sustainable alternative
100% paper-based and recyclable, with no plastic.
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Why
choose our
wine packaging?
A selection of packaging options for your wine bottles
1 bottle
Convenient wine packaging for 1 bottle. Custom-made to your specifications, with or without printing, to reinforce your brand, thank customers, or boost sales.
3 bottles stored on their sides
Wine packaging designed to hold three wine bottles neatly side by side with internal compartments. This packaging makes a great first impression of the wines purchased.
6 bottles stored horizontally in 2 layers
In this package, we present 6 bottles arranged in 2 layers within a compact, secure unit. Thanks to the ingenious design, we’ve increased the strength of this package.
6 bottles standing upright
This classic upright packaging option is available in white or brown corrugated cardboard, with or without printing. It’s the ideal solution for standard packaging tailored to your communication needs.
6 bottles without tape
Wine packaging without tape? It’s possible with this clever two-layer design for six bottles. Thanks to the autolock bottom, your team can pack even faster without the hassle of tape.
Special Models
Are you looking for a display model or packaging combined with another product? At our customers’ request, we’re happy to work with our design team to see how we can address your unique packaging needs.
What about color?
Type of cardboard
Choosing recycled brown cardboard is a sustainable (and cost-effective) choice. That’s why it’s often our first recommendation for your packaging. However, please note that you can also choose white cardboard if it better suits your design goals.
Printing
Depending on your final packaging, we’ll help you select the right printing for the outside and/or inside. Our consultants and design team will be happy to assist you in determining the number of colors we can apply to your chosen packaging. These days, we’re also seeing more and more cases of printing only on the inside to prevent theft of packaging that’s too easily recognizable.
Frequently Asked Questions
Since we always tailor your project to your specific needs, we are subject to minimum order quantities in order to begin production. Our consultants will work with you to determine the best solution or combination to meet these requirements.
Yes. Europal works with you every step of the way, from prototype to production, to ensure the box aligns with the brand story you want to tell.
At our own production facility in Tournai (Blandain), close to your warehouse or store.
Yes: 100% paper-based, made from a single material, and fully recyclable.
Ready to package your wine the way your brand deserves?
Whether you have a question about printing, want to develop a gift line, or are simply curious about the possibilities, we’d love to hear from you.
Contact us and find out what we can do for your wine packaging.