Wine packaging that lets your bottle do the talking.
Giving or shipping a bottle of wine is more than just protecting a bottle—it’s the first tangible interaction with your brand. A standard box doesn’t tell a story. A custom box, designed in your style, does.
At Europal, we design corrugated cardboard wine packaging that perfectly protects your bottle and showcases your brand—from subtle printing to a fully customized gift box.

Why is the right wine packaging so crucial for your brand?
Risks to your bottle of wine:
Shocks and impacts during transport
A broken bottle or a damaged label isn't just a loss of product—it's also a loss of the impression you wanted to make.
Movements Inside the Box
Without a box that fits the bottle perfectly, the contents will slide around, causing damage and creating a less polished first impression.
A generic box undermines your positioning
A standard brown box isn't suitable for a bottle that you're marketing as a premium product or as a gift.
The challenge for wine retailers, wineries, and e-commerce:
Brand Recognition at First Contact
Whether it's when making a purchase in a store or opening a package at home, the packaging is the first thing the customer touches.
Different Needs at Different Stages of the Sales Process
A gift package for the holiday season requires something different from a box used for everyday shipping; both must accurately represent your brand.
Speed without compromising the finish
A custom box doesn't have to mean you have to wait weeks before you can ship or sell.
Your journey begins here
For every type of winery, packaging that suits your sales model.
Wine retailers
A gift box worthy of a showroom for your retail space, with a design that complements your storefront.
E-commerce
A box that, once shipped, creates a unique brand experience with your product.
Wine estate
Packaging as an extension of your brand: your name, your story, your tradition—all on the box.
Custom Brand Experience
Make an impression with your brand identity: not a standard box, but a box that bears your brand.
Perfect fit
Perfectly tailored to your bottle(s) → no movement inside the packaging = less damage and a neat presentation.
Local Production
Designed and manufactured in Tournai (Blandain), with shorter lead times and faster turnaround.
Sustainable alternative
100% paper-based and recyclable, with no plastic.
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Why
choose our
wine packaging?
Looking for a selection of packaging solutions for your wine bottles?
1 bottle
Convenient wine packaging for 1 bottle. Customized to your specifications, with or without printing to reinforce your brand, thank your customers, or boost sales.
3 bottles lying on their sides
Wine packaging for three bottles of wine, carefully arranged side by side with internal compartments. This packaging makes a great first impression of the wines purchased.
6 bottles laid on their sides in 2 layers
In this packaging, we present 6 bottles arranged in 2 layers within a compact and secure unit. Thanks to its ingenious design, we have increased the strength of this packaging.
6 bottles standing upright
This classic stand-up packaging option is available in white or brown corrugated cardboard, with or without printing. The ideal solution for standard packaging tailored to your communication needs.
6 bottles without adhesive tape
Wine packaging without tape? It’s possible with this clever design for 6 bottles in 2 layers. Thanks to the self-locking bottom, your team can pack even faster without the hassle of tape.
Special Models
Are you looking for a portable model or packaging combined with another product? At our customers' request, we’re happy to work with our design team to explore how we can meet your unique packaging needs.
What about the color?
Type of carton
Anyone who chooses recycled brown cardboard is making a sustainable (and economical) choice. This is often our initial recommendation for your packaging. Please note, however, that you can also opt for white cardboard if it better suits your design goals.
Impression
Depending on your final packaging, we’ll help you choose the right printing for the exterior and/or interior. Our consultants and design team are here to assist you in determining the number of colors we can apply to your chosen packaging. Increasingly, we’re also seeing cases where only the interior is printed to prevent theft of packaging that’s too easily recognizable.
Frequently Asked Questions
Since we always create a custom solution for your project, we are subject to minimum order quantities to begin production. Our consultants will work with you to determine the best solution or combination to meet your needs.
Yes. Europal takes the project from prototype to production, ensuring that the packaging aligns with the brand story you want to tell.
At our own production facility in Tournai (Blandain), near your own warehouse or store.
Yes: 100% paper-based, made from a single material, and fully recyclable.
Ready to package your wine in a way that does your brand justice?
Whether you have a question about printing, would like to develop a line of gifts, or are simply curious about the possibilities, we would love to hear from you.
Contact us and find out what we can do for your wine packaging.